On Thursday evening, while unconfirmed reports spread regarding the Brown University gunman, the network's Kaitlan Collins posted on social media, noting the confusion and guiding the public to her channel's 9pm newscast.
Even though the network is hardly a impeccable news source, her statement resonated to many. It stands as one of the broadcasters where you can find reality-based and mostly trustworthy reporting – notably during fast-moving events like the one developing near a New Hampshire storage facility.
An Uncertain State Amid a Corporate Battle
But CNN, now middle-aged, finds itself in a uncertain state as two huge media conglomerates compete for ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has been drawn into a major game of business acquisition, rather than as a question of what serves the news-consuming public.
“This is yet another example of the deep structural problems with roots in decades of regulatory actions,” stated Victor Pickard, author of “Democracy Without Journalism?” and a professor of media policy at the Penn.
The conjecture about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a larger point.
“It gets presented as a corporate drama with influential figures as the main characters, but there is very little discussion of the public interest,” Pickard said.
The Additional Element: The Former President
The CNN scenario is further muddied by Donald Trump’s opinions about a network he has frequently denounced as perhaps his main “fake news” adversary.
Remember the chants of “CNN sucks!” at his rallies, his team's disciplinary suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.
Trump now says that CNN needs new ownership. Many see this as a desire for ownership that will protect him from criticism and scrutiny. That is a factor in why he seems to favor Paramount Skydance, which has made a unsolicited offer.
He has grounds to favor that suitor more. For one thing, it is controlled by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently placed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that storied news network.
A Possibility of Further Turmoil
Notably, if Netflix is successful, CNN and other cable outlets would first be carved out into a separate entity. This might be a welcome development to many at the network, but it’s hardly a secure position. That structure could set up CNN for a future sale. The cycle continues.
If you ask Timothy Wu, much of this is against the law, anyway. The influential voice of big tech’s dominance recently argued that anti-trust laws should prohibit both deals.
“Either merger would be harmful to the country, and both should be challenged by the government,” Wu recently wrote.
The Core Problem and a Way Ahead
Regardless of the resolution in this situation, the larger issue persists.
“Our current system is a highly structure that undermines democracy, but we must resist a sense of powerlessness,” Pickard noted. Policy decisions – from the 1930s and 1940s – helped to create this hyper-commercialized monster, and different policy decisions can fix it.
Can reform occur in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Reform is a distant prospect now, but that doesn’t mean it will never happen.
Initiatives that strengthen independent news organizations, aid local journalism, subsidize public media, and outlaw the consolidation of media power in a handful of hands are within reach – they are necessary for a robust democracy.
When it comes to media ownership, size does not equal quality. And news organizations such as CNN must not be pieces in the newest merger game.